Archive for February, 2012

British American Tobacco has infuriated the Australian Attorney-General Nicola Roxon by branding some of its European Winfield packets with a kangaroo and the slogan: “An Australian favourite” … As BAT prepares to launch a legal battle against the Australian federal government’s plain packaging laws, the Attorney-General said the packets were outrageous. Roxon, who got her rocks off in her previous post as Health Minister by banning branding from cigarette packets from December 2012, is using it as an example of why branding should be scrapped. If they needed a smoking gun this was it…

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